Privacy Policy

Privacy Policy

Personal Information We Collect

When you visit our Site, we automatically collect specific information about your device, including details about your web browser, IP address, time zone, and some of the cookies installed on your device. Additionally, as you browse the Site, we collect information regarding the individual web pages or products you view, the websites or search terms that referred you to our Site, and data on how you interact with the platform. We refer to this automatically-collected data as “Device Information.”

We collect Device Information using the following technologies:

  • Log Files: These track actions occurring on the Site and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.

  • Web Beacons, Tags, and Pixels: Electronic files used to record information about how you navigate the Site.

  • Cookies: Small data files placed on your device. You may choose to disable cookies through your browser settings, though this may affect site functionality.

Furthermore, when you make a purchase or attempt to make a purchase through the Site, we collect specific information from you, including your name, billing address, shipping address, payment information (including credit card numbers and other accepted payment methods), email address, and phone number. We refer to this as “Order Information.”

Note: In this Privacy Policy, "Personal Information" refers to both Device Information and Order Information.

How We Use Your Personal Information

We use the Order Information we collect generally to fulfill any orders placed through the Site (including processing payment information, arranging for shipping, and providing invoices and/or order confirmations). Additionally, we use this information to:

 

  • Communicate with you directly regarding your transactions.

     

  • Screen orders for potential risk or fraud.

  • Provide you with information or advertising relating to our products or services, in line with the preferences you have shared with us.

We use the Device Information to help us screen for potential risk and fraud (specifically your IP address) and, more broadly, to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site and to assess the success of our marketing campaigns).

Sharing Your Personal Information

We share your Personal Information with third parties to help us use your data as described above. For example:

  • Shopify: We use Shopify to power our online store. You can read more about how Shopify uses your Personal Information here: Shopify Privacy Policy.

  • Google Analytics: We use Google Analytics to help us understand how our customers use the Site. You can read more about how Google uses your Personal Information here: Google Privacy Policy. You can also opt-out of Google Analytics here: Opt-out Link.

Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant, or other lawful request for information we receive, or to otherwise protect our rights.

 

Behavioral Advertising

As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at: NAI Website.

 

You can opt-out of targeted advertising through:

Do Not Track

Please note that we do not alter our Site’s data collection and use practices when we see a "Do Not Track" signal from your browser.

Your Rights

If you are a European resident, you have the right to access the personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below.

 

Additionally, please note that your information will be transferred outside of Europe, including to Canada and the United States, to fulfill contracts (e.g., if you place an order) or to pursue our legitimate business interests.

 

Data Retention

When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.

 

Minors

The Site is not intended for individuals under the age of 18.

 

Changes

We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal, or regulatory reasons.

 

Contact Us

For more information about our privacy practices, or if you have questions or wish to make a complaint, please contact us by e-mail at: ar.autospeedshop@gmail.com.